As a musician, making a living from your passion is the ultimate goal. Fortunately, there are various strategies to increase your income and build a sustainable career in the music industry. In this blog post, we’ll explore three effective ways musicians can make more money today.
- Selling Merchandise at Gigs:
One of the most tried-and-true methods for musicians to increase their income is by selling merchandise at gigs. Here’s why it works so well:
Extra Revenue Stream: Merchandise, including t-shirts, posters, stickers, and even vinyl records, can provide an additional source of income for musicians. Fans love to take home tangible reminders of their favorite artists and this profit can go directly into your pockets. Many smaller music venues allow you to sell merchandise at your gigs without taking a cut while other larger venues will get a slice. Don’t be hesitant to man the merch table yourself- it will only build a stronger connection with your audience.
Promotion and Branding: Merchandise serves as a walking billboard for your brand. When fans wear your band’s shirt or display your poster in their room, they become walking advertisements, spreading awareness of your music.
- Promoting Your Music on Spotify:
In today’s digital age, streaming platforms like Spotify have become a vital part of a musician’s revenue stream. Here’s how you can maximize your earnings on Spotify:
Collaborate and Playlist Placement: Collaborate with other artists and aim for placement on popular Spotify playlists. Getting featured can significantly boost your streams and income. In your “Spotify for Artists” page you should sign up to be verified and can submit your music for these playlists. Be sure you metadata is correct as this will help put you into the appropriate playlists. Also be sure to create your own Playlists featuring your favorite artists alongside your own music of course.
Promote Your Profile: We all want loads of social media followers but you should really encourage your fans to follow you on Spotify. The more followers you have, the more likely Spotify will push your music to their playlists and recommendations. The more streams you get the more money that will come in.
- Creating Spatial Audio for Apple:
Spatial audio is a groundbreaking technology that can enhance the listening experience for your audience. Spatial audio creates a 3D soundstage, making listeners feel like they’re surrounded by your music. This immersive experience can captivate your audience and deepen their connection with your work.
Apple has been a pioneer in this field, and here’s why musicians should consider creating spatial audio content:
Apple Music Integration And Higher Payout: By creating spatial audio content, you can tap into Apple’s vast user base. Also, The Verge reported that Apple has agreed to pay out 10% more in royalties to artists who post songs with spatial audio to their store.
Stand Out from the Crowd: Not all musicians have ventured into spatial audio yet, so being an early adopter can set you apart from the competition and attract tech-savvy listeners.
Musicians must explore diverse revenue streams to secure their financial stability and expand their careers. Selling merchandise at gigs, promoting music on Spotify, and creating spatial audio for Apple are three effective strategies that can help musicians make more money.
Bill Gates once said, “If I was down to my last dollar, I would spend it on public relations.” So, Contact us today to discuss how we can tailor our PR and Digital Marketing services to your unique needs and goals. Let’s make your music journey a resounding success together!